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STUSSY ACTIVEWEAR COLLABS
DESIGN CONCEPTS MADE IN CLO3D TO SHOWCASE DIGITAL PATTERN MAKING AND RAPID PROTOTYPING
GOAL
CLO 3D (and other similar software) is an extremely powerful tool for designers and is becoming more and more prevalent in everyday design workflow. I did this mini-project with two goals in mind:
-Showcase CLO visual renderings to accurately visualize product before initial prototyping.
-Demonstrate versatility of CLO by creating two distinct products using the same base patterning.
APPROACH
Use CLO to construct a basic jacket via digital pattern making . Digitally alter product to fit two separate and distinct use cases and rapid prototype the products. The two industries I decided to focus on were the outdoor runner/hiker and the gym enthusiast/athleisure user. In an effort to inspire creativity, the hypothetical product was designed as a collaboration product with Stüssy.
ONE PATTERN, TWO PRODUCTS
INITIAL IDEATION
p_01: STUSSY x NIKE
TARGET AUDIENCE: All-conditions runners, trail runners, outdoors sportsmen.
INDUSTRY: Outdoor Running
FABRIC: TPU Exoshield, 300 gsm
SPECIAL FEATURES: Ultra lightweight, weather resistant, water resistant, hi-vis reflective strips.
p_02: STUSSY x BARBIE
TARGET AUDIENCE: Gym Rats, casual users.
INDUSTRY: Strength Training/Athleisure
FABRIC: 100% Heavyweight Cotton, 450 gsm
SPECIAL FEATURES: 2-Ply Heavyweight Cotton, Anorak Style, Kangaroo Zipper Pocket
RAPID PROTOTYPING
p_01
COME BACK SOON FOR p_02
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